"Only those who dare to fail greatly can ever achieve greatly." - Robert F Kennedy

If you are using Social Media sites in your marketing efforts, do you use Twitter?

Twitter seems to be an acquired taste; not everyone likes it!! It is a social media giant, becoming more and more successful everyday!  But still people are saying ‘I don’t get it’, ‘I don’t like it’.  What’s not to like? You can get as many FREE accounts as you like, you can brand them to your or your companies name, and you can get out there and put your name and business in front of thousands of people in a very short space of time.

If you don’t know what to say, look at what other people are saying!  Take a Twitter course; there are hundreds out now for just a few dollars.  Or just type it into google; Twitter tips!  You will be amazed about how much you can find out quickly!  And then get started.  If you don’t get it right first time, so what!  It’s a learning curve, and you will soon learn from your mistakes!

To give you some help here are a few Twitter tools I personally couldn’t do without:-

1  Buzzom is a wonderful tool for unfollowing those who do not follow you back.  Although you have to do it one at a time, it’s really quick and easy.  You can also use it to find new people to follow and to follow back anyone who is following you!

You can also reply, retweet and tweet from buzzom.  As well as the free version, you can also upgrade to the paid version for lots of extra features.

2  Backtweets is a great service to find out who has been RTing your tweets.  It’s always nice to thank anyone who retweets your tweets and to reciprocate.

3  Socialoomph is also a biggie.  I think by now probably everyone already uses Socialoomph, (it used to be called TweetLater) but I thought I had better mention it for anyone who has missed it.  Socialoomph lets you send an automated direct message to anyone who follows you, saying thank you or whatever you want it to say.  Don’t just send your new followers to a sales page.  Just don’t do it! It’s like asking a girl to marry you on your first date! Just thank them for following you, and if you must send them a link, make it your blog or facebook page, not a sales page.

Socialoomph does much more than that though!  You can schedule tweets, follow those people who follow you, view your messages and lots more.  If you upgrade, you can even schedule status updates on Facebook!

One great tip, if you are using Twitter for your business and have the link to you website or blog showing on your Twitter Bio, is to drop the www part of your URL.  Because Twitter only gives you a short space to put in your URL, more of your website name will show up on your bio.   This makes people more interested to see where your link takes them and you will get more clicks as a result!

And one BIG mistake I see alot of people doing on Twitter is that when they start a message with a person’s name (eg @soocee), only you and the person you are sending the message to will see it!  It will not show up in other peoples stream unless you write something in front of the @ sign!! As we are in business and want every tweet to show up in as many people’s twitter streams as possible, it means alot of people are missing out!  This is something I missed for a long time!

Hope these tips and tricks help!  And if you are still not using Twitter, grab a free account quickly because you are missing out big time!!

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